Thank you for taking the time to leave your reviews. We are delighted to hear that you have found our service to be worthy of 5* and sincerely appreciate your kind words. We take great pride in offering a premium service to all customers.
The raw preserve food is a higher cost than our traditional kibble and there are a couple of reasons for this which we will detail below.
Firstly, the amount of fresh meat used is 35% higher than our kibble at a total of 86.5%. As the meat we use is of such high ethical value being from DEFRA approved farm using only free-range birds (meaning every turkey we use is fully traceable). Naturally, this does cost more than meats used in other high-end foods, as most would use carcass as their main protein source which is substantially cheaper.
Secondly, the freeze-drying process itself is very costly in comparison to baking which is the process used for our kibble, and extrusion which is much cheaper and used for most dry traditional kibbles. This process starts by forming the food into shape which is then frozen to -40° after this it then has all of the moisture removed in the drying process, this, unfortunately, takes a lot of time and requires specialised machines which again is quite costly.
You are completely correct that the 5.25kg on the front of our packaging refers to the raw ingredients, the fresh raw ingredients become lighter in weight once the moisture is removed during the freeze-drying process. We do apologise if this feels unclear and thank you for your feedback here.
We are always looking at ways of minimising these prices, but the technology is expensive but as you can see, McAdams is the only one that provides a genuine raw food without all the hassle required of the freezer.
It’s wonderful to hear that your dog is still enjoying our McAdams Raw Preserve Turkey and hope to continue supporting you both in the future.
