Very confusing. Booked a golden circle trip and blue lagoon only to turn up to the golden circle and it was not booked. Had major issues with northern lights trip. Terrible service and still not...
48h before the activity I was contacted to be informed that my activity would be managed by a different company, then 24h before the activity, it was cancelled entirely. I have applied for a refund...
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Gray Line Customer Support
Gray Line Iceland
3 months ago
Hello,
Thank you for choosing Gray Line, and we sincerely apologize that your experience did not meet expectations. We understand how concerning it must have been to receive a brand change notice followed by a cancellation, especially while waiting for confirmation about your refund.
To clarify, Gray Line Iceland’s operating license transitioned to Icelandia, and tours are now operated under Reykjavik Excursions by Icelandia. However, Gray Line Worldwide continues to operate globally, and your booking remained valid despite the operating brand update. The tour scheduled for 18 February was cancelled due to weather conditions, and we have been advised that a full refund has been issued.
If the funds have not yet appeared in your account, we recommend checking with your bank, as processing times may vary. Your feedback is important to us, and we are reviewing this experience internally to ensure communication remains clear and consistent for our guests. We hope to have the opportunity to provide you with a smoother experience in the future.
-The Gray Line Worldwide Support Team
Product reviews
Date of purchase: 18/02/2026
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HH
Hartmut Horcher
Feefo Verified
DEU
4 months ago
What Hartmut Horcher said about Gray Line Iceland:
La página no está muy bien optimizada para realizar la reservación vía celular.
Batallé mucho para poder seleccionar la fecha de expiración de la tarjeta.
Gray Line Iceland is a leading tourism specialists, offering a comprehensive range of sightseeing tours, day tours, vacation packages and tailor-made travel services. Building on more than a quarter century of experience, Gray Line is the go to local expert for destinations and sightseeing around Iceland.
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We verify that reviews are from genuine customers by matching them to a sale or transaction. People are only invited to leave a review after purchasing from the business.
Gray Line Iceland is a leading tourism specialists, offering a comprehensive range of sightseeing tours, day tours, vacation packages and tailor-made travel services. Building on more than a quarter century of experience, Gray Line is the go to local expert for destinations and sightseeing around Iceland.