Case Studies

How Muddy Puddles increase click-through rate by 300%

Published on 9th August, 2017


“We’re extremely impressed to see the impact Feefo reviews and insights has had on the business over the past year. Our customers clearly feel more confi dent about purchasing products that display real opinions of fellow shoppers. At Salon Services, we’re now using the insights we gain from every review to inform and drive improvements across the entire business.”

Nick Dover, eCommerce Performance Marketing Manager

What’s inside?

Muddy Puddles is a leading online retailer of children’s waterproof clothing, supplying waterproofs to thousands of parents and more than 1000 schools and nurseries. They sought a way to better understand their customers, improve their offering and improve customer retention. They enlisted Feefo to achieve this and were blown away by the results:

  • 300% increase in click-through rates
  • 14% increase in on-site conversion rates
  • New product development
  • Gained Seller Ratings on paid ads

Read this case study to find out how.

See the full case study

Tagged under: Case Studies, retail

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