Case Studies

HomeFuels Direct Utilise Reviews to Increase Sales by 69% Y-O-Y

Published on 28th September, 2017


“We’re extremely impressed to see the impact Feefo reviews and insights has had on the business over the past year. Our customers clearly feel more confi dent about purchasing products that display real opinions of fellow shoppers. At Salon Services, we’re now using the insights we gain from every review to inform and drive improvements across the entire business.”

Nick Dover, eCommerce Performance Marketing Manager

What’s inside?

HomeFuels Direct have been providing a convenient way to order heating oil and other home heating products since they were established in 2008. To provide new customers with the confidence to use their service, they began collecting Feefo customer reviews. They experienced the following results:

  • 200% increase in website traffic
  • 69% increase in Y-O-Y sales
  • Increase in social media engagement
  • Actionable insights

Read this case study to find out how.

Download Case Study

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